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CIMA Managing Finance in a Digital World Sample Questions:

1. 'A mam stakeholder of the finance function typically enquires about the prospects of the business, alongside overall performance and feedback on the leadership team' Which of the following stakeholders is being discussed?'

A) Human Resources
B) SharehoWers
C) Production
D) Sales

2. Human Resource Management (HRM) and Personnel are different.
Which of the following is NOT a characteristic of Human Resource Management (HRM)?

A) HRM addresses both operational and strategic matters.
B) HRM focuses on facilitation rather than negotiation.
C) HRM views employees as assets.
D) HRM relies on a modern, transactional approach.

3. From the following, which best defines Business Process Re-engineering (BPR)?

A) BPR is the continuous examination and improvement of processes.
B) BPR is based on the idea that 80% of an outcome is dependant on only 20% of the inputs.
C) The main aim of BPR is to save costs
D) BPR involves fundamental changes in the way the organisation operates.

4. Which TWO of the following statements are NOT aims of a reward system?

A) To ensure consistency and fairness
B) To reward poor performance
C) To encourage excessive risk taking
D) To control costs
E) To comply with legislation

5. La Vie En Rose was the latest perfume from the popular and well known perfumery, Lola. In almost every high quality magazine there was an advert featuring a famous actress and produced by a well known director.
A
few weeks after launching, La Vie En Rose became the top selling perfume.
At the same time, another perfume called Amber launched from a smaller company and only appeared in a few advertisements and the perfume doesn't sell well.
In a blind test, where participants tried both Amber and La Vie En Rose, it was found that La Vie En Rose was the most popular choice.
Which orientation did La Vie En Rose use and why was it more successful than the Amber perfume?

A) They specialised in producing as much as possible of a given product or service.
B) La Vie En Rose focused primarily on the selling and promotion of a product.
C) The perfumery based their marketing around customer needs.
D) The perfumery were chiefly concerned with the quality of La Vie En Rose.

Solutions: